EFFECTIVE
COACHING

by Marshall J. Cook


Effective Coaching


Table of Contents

Preface (Click to download pdf file)

Chapter 1. The Goals of Good Coaching
Are You Wasting Your Most Valuable Resource?
An Accessibility Quotient Quiz
The Benefits of Good Coaching
Meanwhile, Back at the Message Board...
The Coach’s Checklist for Chapter 1
Download pdf file of chapter 1

Chapter 2. The Attributes of a Good Coach
Characteristics of a Good Coach
How to Translate Attitudes into Actions
The Coach’s Checklist for Chapter 2

Chapter 3. What Do Your Players Want?
Looking Beyond the Paycheck for Real Motivation
Three Drives That Motivate Your Staff
Strategies for Motivational Coaching
The Coach’s Checklist for Chapter 3

Chapter 4. The Signs of Good Coaching
What Your Body Language Really Says
How to “Speak” Body Language
The Elements of a Good Coaching Session
The Coach’s Checklist for Chapter 4

Chapter 5. How to Ask Good Questions
The Qualities of Effective Questions
Seven Major Types of Questions
Why Ask “Why?”
Three Suggestions for Asking Questions
The Coach’s Checklist for Chapter 5

Chapter 6. How to Be a Good Listener
The Seven Keys to Effective Listening
The Three Rs of Effective Listening
Moving Beyond Listening
The Coach’s Checklist for Chapter 6

Chapter 7. Solving Problems by Coaching
Seven Steps to Effective Problem Solving
Dealing with Degrees of Difficulty
The Coach’s Checklist for Chapter 7

Chapter 8. The Coach as Trainer
Guidelines for the Coach as Trainer
Before, During, and After Training
What Kind of Trainer Should You Be?
Effective Training—From the Learner’s Point of View
An Ideal Training Session
How Will You Know If It Worked?
The Coach’s Checklist for Chapter 8

Chapter 9. The Coach as Mentor
Types of Mentoring
What It Takes to Be an Effective Mentor
Mentoring to Define the Work
Mentoring to Motivate
Respecting the Boundaries of Mentoring
The Coach’s Checklist for Chapter 9

Chapter 10. The Coach as Corrector
Make It an Encounter, Not a Confrontation
Apply the PSA Formula: Positive Specific Action
Define Consequences Clearly
Build on the Possible
Look to the Future
Performance Killers
The Coach’s Checklist for Chapter 10

Chapter 11. Coaching Land Mines
Lack of Authentic Purpose
Anxiety (Yours)
Fear/Distrust (Theirs)
Resistance to Change
Lack of Coaching Skills
The Language Barrier
Coaching Chokers
The Coach’s Checklist for Chapter 11

Chapter 12. Steps to Effective Coaching
Step 1: Name the Challenge and Describe the Desired Outcome
Step 2: Brainstorm Possible Approaches
Step 3: Develop an Action Plan
Step 4: Set Deadlines
Step 5: Establish Criteria for Evaluation
Step 6: Facilitate Action
Step 7: Follow Through
The Coach’s Checklist for Chapter 12

Chapter 13. Once More, with Feedback
Elements of Effective Feedback
Before You Deliver Feedback…
Delivering Bad News
Feedback on Your Feedback
The Coach’s Checklist for Chapter 13

Chapter 14. Coaching by Rewarding
Tangible Rewards
Symbolic Rewards
Intangible Rewards
Rules of Rewarding
The Coach as a Cheerleader
The Coach’s Checklist for Chapter 14

Chapter 15. Bonus Principles for Good Coaching (and Good Living)
The Principle of Getting Started: It Doesn’t Matter Where You Start
The Principle of Control: You Can’t Control Anybody
The Principle of Decisions: Make Them—Promptly
The Principle of Time: Don’t Waste It
The Principle of Questions: Ask Lots of Them
The Principle of Mistakes: Everyone Makes Them
The Principle of Anger: Feel It—Don’t Act on It
The Principle of Objectivity: There’s No Such Thing
The Principle of Generalization: Be Specific
The Principle of Small Stuff: Don’t Sweat It
The Principle of Fear: Face It
The Principle of Role Modeling: Coach by Example
The Principle of Life: You Need One
The Coach’s Checklist for Chapter 15
Download pdf file of chapter 15

ISBN for this title: 0-07-071864-4



About the Author

Marshall Cook is a professor in the Division of Continuing Studies at the University of Wisconsin–Madison. He teaches workshops, seminars, and courses on writing and on time and stress management and media relations. He consults with businesses and government agencies on organization management topics, and is a frequent speaker at conferences nationwide.

For eight years he was chairman of the Language Arts Division of Solano Community College, Suisun City, California, and for two years served as chairman of the Communication Programs Department of the University of Wisconsin–Madison Outreach.

He has also run his own freelance writing and consulting business for over 20 years. His published books include: Slow Down and Get More Done (1993), The 10-Minute Guide to Motivating People (1997, a CWL project), and Streetwise Time Management (1999, a CWL project).

Marshall edits Creativity Connection, a newsletter for writers and independent publishers, and has published articles in hundreds of regional and national magazines. For two years he served as Editorial Advisor for Business Age magazine, Milwaukee, Wisconsin.



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