by Greg Brue and Robert Launsby

Design for Six Sigma
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Table of Contents

Preface (download as pdf file)

Chapter 1. What Is Design for Six Sigma?
Six Sigma: The Basics
Design for Six Sigma
Design for Six Sigma Defined and Explained
Myths About DFSS
Manager’s Checklist for Chapter 1
Download pdf file of chapter 1

Chapter 2. Why Do Design for Six Sigma?
20 Why New Products and Services Fail
DFSS and the Customer
DFSS and Quality
DFSS and Time
DFSS and the Bottom Line
Competitive Advantages
2 More Than Just Tools
Manager’s Checklist for Chapter 2

Chapter 3. Core of Design for Six Sigma
The IDOV Method
P—Plan/Prerequisites Phase
I—Identify Phase
D—Design Phase
O—Optimize Phase
V—Verify/Validate Phase
The Basics by Any Name
Manager’s Checklist for Chapter 3

Chapter 4. Design for Six Sigma Metrics
What Should You Measure?
Question Everything
Measurement Reliability and Validity
Financial Linkage of Metrics and Results
Guidelines for Metrics
Some Statistics
Other Important Factors
Manager’s Checklist for Chapter 4

Chapter 5. People and Resources
Key Players and the DFSS Infrastructure
Executive Leaders
Master Black Bel
Black Belts
Green Belts
Team Members
Rewards and Recognition
On to Implementing
Manager’s Checklist for Chapter 5

Chapter 6. Implementing DFSS Successfully
CEOs and Executive Managers
Executive Managers
Executive Managers and Champions
Causes of Failure
Lessons Learned
Manager’s Checklist for Chapter 6

Chapter 7. DFSS Tools, Part 1
Phase-Gate Project Reviews
Measurement System Analysis
Voice of the Customer (VOC)
Quality Function Deployment (QFD)
DFSS Scorecards
Pugh Concept Selection Technique
Design for X (DFx)
Manager’s Checklist for Chapter 7

Chapter 8. DFSS Tools, Part 2
Failure Modes and Effects Analysis (FMEA)
Anticipatory Failure Determination (AFD)
Process Capability and Performance Studies
Multi-Vari Analysis
Design of Experiments (DOE)
Monte Carlo Simulation
Robust Design: Taguchi Methods
Tolerance Design and Tolerance Analysis
Control Plan
Tools, Tools, and More Tools
Manager’s Checklist for Chapter 8

Chapter 9. How to Sustain Design for Six Sigma
After 99.99966%, What Next?
Keeping the Capability
Keep the Customers in Mind and Involved
Make the Most of What You Know
Vision and Leadership
Infrastructure, Reinforcement, and Control
Organizational Culture
Into Every Area
Expanding DFSS Beyond the Organization
Manager’s Checklist for Chapter 9

ISBN for this title: 0-07-141376-6

About the Authors

Since 1994, Greg Brue, CEO of Six Sigma Consultants, Inc. and Master Black Belt, has implemented Six Sigma methodologies for some of the world’s most recognized companies.

Greg trains Corporate Champions and mentors CEOs, senior executives, and company directors. A regular guest speaker at major business events and quality conferences, he also conducts Six Sigma seminars and monthly Executive Boot Camps. Greg supports numerous corporate Six Sigma implementations by maintaining direct contact with Black Belts, Master Black Belts, Champions, and senior managers.

Drawing on his considerable expertise, Greg developed the Seven Principles of Problem-Solving Technology to encapsulate and communicate the vision, purpose, and results of Six Sigma. As a result, he has been instrumental in changing the mindset and infrastructure at major corporations—empowering organizations to achieve significant measurable results. Experienced and expert Six Sigma practitioners, Greg and his team provide the corporate community with the vision, velocity and quantum gains required to decrease defects and increase profitability.

For more information about Six Sigma Consultants, visit

Bob Launsby is President of Launsby Consulting in Colorado Springs, Colorado. Since 1990, he has provided training and consulting in experimental design, problem solving, and Design For Six Sigma (DFSS). Clients include numerous large and small companies in the medical, automotive, computer and bio-medical community. He recently developed and launched Seagate's "DFSS for Marketing" seminar. Bob is the co-author of four books and developer of “DOE Wisdom” software. Visit his Web site at

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